Anew is a health guidance platform that ranks daily health interventions by a transparent, math-based scoring system, helping users prioritize what to do next based on their location, time, and weather. The platform combines evidence-based research with a public matrix that scores each practice on cost, time, energy, and impact, making it easy to see what works without marketing hype. It also offers a curated shop of certified products, like the Amber Evening Bulb, that align with its top-ranked interventions.
Funding
Funding not disclosed
Founders
Product
Problem
People are overwhelmed by endless, often contradictory health advice from podcasts, supplement brands, and social media, making it difficult to know which daily practices actually improve well-being. Most guidance is not transparent about its evidence base, cost, or effort required, leading to wasted time and money on ineffective or overly complex routines.
Solution
Anew provides a living, ranked guide to health interventions, scoring each one with a public, math-based formula that weighs impact against effort, cost, and time. The platform reads the user's current hour, local sunrise and sunset, and weather forecast to recommend the single most valuable action for the next ten minutes, such as getting morning sunlight or staying hydrated. Every intervention and product is evaluated on the same five questions—cost, time, energy, ease, and impact—and the full matrix is visible to users, ensuring recommendations are evidence-driven and free from hidden commercial bias. Anew also curates a small shop of certified products, like the Amber Evening Bulb, that meet its own strict standards, and it preserves generational knowledge alongside the latest scientific papers.
Target Audience
Primary users are health-conscious individuals and families who want a no-nonsense, evidence-based approach to daily wellness, as well as self-experimenters who prefer transparent, data-driven guidance over influencer trends.
Features
- Public scoring matrix that ranks 20+ interventions across cost, time, energy, and impact, with the formula (Impact² / (Effort + Money + Time)) fully disclosed.
- Location-aware daily recommendations that factor in real-time sunrise, sunset, and weather to time actions like morning sunlight exposure or evening light dimming.
- Evidence pages for each intervention, citing specific papers and noting where evidence is mixed or thin, such as the 10–20 minute morning sunlight guideline.
- A "Path" feature that sequences interventions into steps, like the sleep consistency path, guiding users through gradual habit building.
- Curated product shop with "Anew Researched & Certified" items, including third-party-tested supplements like Thorne Creatine Monohydrate, scored on the same matrix as interventions.
- Topic-based organization across categories like Light Health, Sleep, and Hydration, with filters for cost, time, and energy to match user constraints.