AndesML provides a white‑label Retail Media SaaS platform that lets retailers monetize their digital properties by serving AI‑personalized ads and extracting revenue from first‑party traffic. The solution automates campaign creation, approval, and performance reporting while offering brands self‑service and managed options with relevance scoring, advanced segmentation, and integrated payment processing.
Funding
$800K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Retailers often have large amounts of first‑party traffic and data but lack an efficient way to monetize that inventory through targeted advertising, while brands struggle to reach shoppers directly within retail digital channels. Managing ad operations, segmentation, and performance reporting manually adds high operational overhead and limits revenue potential.
Solution
AndesML offers a white‑label Retail Media platform that enables retailers to turn their digital properties into revenue‑generating ad spaces. The platform uses AI algorithms to personalize ad placements, optimize campaign performance, and extract insights from first‑party data. Retailers can configure the solution, control access levels, and automate campaign approval workflows, while brands can create self‑service or managed campaigns with AI‑driven relevance scoring and detailed dashboards. Integrated payment processing and premium inventory options allow both parties to scale monetization with high margins and minimal manual effort.
Target Audience
Primary customers are retailers and digital publishers seeking to monetize their sites, and brands/advertisers that want to reach shoppers directly within retail environments through targeted display and sponsorship ads.
Features
- AI‑based ad personalization and relevance scoring for product and display ads
- White‑label SaaS architecture with customizable branding and role‑based access controls
- Self‑service campaign builder for small advertisers and managed service mode for large brands
- Automated approval flows and real‑time performance dashboards with KPI reporting
- Integrated credit‑card payment processing for advertiser billing
- Premium inventory access via CPM or sponsorship models
- Advanced segmentation by categories, audiences, keywords, and SKUs
- Secure data handling compliant with ISO 27001 and industry best practices