The startup provides a real-time retail intelligence platform that utilizes existing video surveillance systems to analyze in-store customer behavior and detect shoplifting incidents. By enhancing customer experience and alerting staff to suspicious activities, the solution aims to increase conversion rates and reduce inventory loss for brick-and-mortar stores.
Funding
$177K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
GBFounders
Product
Problem
Brick-and-mortar retailers face challenges in optimizing the customer experience, understanding in-store behavior, and preventing shoplifting, leading to reduced conversion rates and increased inventory loss. Traditional methods lack real-time insights and proactive alerts, hindering effective decision-making and loss prevention.
Solution
Anavid provides a real-time retail intelligence platform that leverages existing video surveillance infrastructure to analyze customer behavior and detect shoplifting incidents. The AI-powered software analyzes video feeds to identify suspicious activities and provides instant alerts to store staff via a smartphone application. By providing real-time data on customer behavior, sales trends, and operational performance, Anavid enables retailers to improve customer experience, optimize store layouts, and make data-driven decisions. The platform integrates with existing CCTV systems, eliminating the need for new hardware or complex installations.
Target Audience
The primary target audience includes brick-and-mortar retailers looking to reduce losses, improve customer experience, and increase sales through data-driven insights.
Features
- Real-time shoplifting detection using existing CCTV cameras
- Instant alerts to staff smartphones with video clips of suspicious activity
- AI-powered analysis of customer behavior, including gender classification, average visit duration, and heatmaps
- Integration with existing POS systems and other in-store technologies
- GDPR-compliant data collection and analysis
- Actionable reports and recommendations for optimizing inventory and staff schedules
- Real-time data access for informed decision-making