ANAAR
ANAAR provides a blockchain-secured authentication platform for luxury and fashion supply chains, using its Proof of Making™ technology to create verifiable digital records of artisans, materials, and processes. The platform enables brands to authenticate craftsmanship, streamline compliance, and strengthen supply chain accountability while preserving confidentiality and intellectual property. Artisans, suppliers, and products each carry verifiable digital identities that are evident, selective, persistent, revocable, portable, and intrinsic.
- Blockchain & Cryptocurrency
- Fashion Technology
- Web3 & NFTs
- Logistics & Supply Chain
- Software Only
- Regulatory & Compliance Technology
- Artificial Intelligence
- New Materials
Funding
Founders
Founder details are not available yet.
Product
Problem
The world's most valuable products often rely on disaggregated informal systems. From sourcing to certification, a lack of integrated, verifiable recognition disconnects brands from the makers behind their handcrafted products and obscures where true value is created.
Solution
ANAAR addresses this by placing artisans' skills, methods, and contributions at the heart of authentication through its Proof of Making™ technology. Built on blockchain and verifiable credentials, ANAAR allows brands to authenticate artisans, materials, and processes, streamline compliance, and strengthen supply chain accountability — all while preserving confidentiality and intellectual property. The platform transforms every step of creation into a trusted and verifiable digital record, making authenticity visible and honoring artisans as recognized contributors. By turning claims into verifiable proof, ANAAR connects the act of creation to the systems that govern luxury and fashion supply chains.
Target Audience
Primary customers are luxury and fashion brands that need to authenticate artisan craftsmanship, streamline compliance, and strengthen supply chain accountability while preserving intellectual property and confidentiality.
Features
- Blockchain-secured Proof of Making™ authentication layer that maps makers, materials, and methods
- Verifiable digital identities for every artisan, supplier, and product that are evident, immutable, and persistent
- Selective disclosure controls allowing granular control over what information is shared and with whom
- Revocable credentials where holders retain ownership and authority over their authentication data
- Portable authentication that travels across systems, brands, and partnerships
- Intrinsic value and authorship embedded within each verified creation