AMT

AMT offers an AI-powered platform and managed service to automate influencer marketing campaigns from creator discovery to performance reporting. It helps e-commerce and DTC brands scale their creator partnerships efficiently, optimize ROI, and track sales attribution.

Updated 2 months ago

Funding

Funding not disclosed

Funding rounds are not available yet.

Founders

Founder details are not available yet.

Product

Problem

Scaling influencer marketing campaigns is resource-intensive, requiring significant time for creator discovery, vetting, outreach, and contract negotiation. Traditional methods often lead to suboptimal creator partnerships, fragmented execution, and difficulty in tracking campaign performance against sales.

Solution

AMT provides an AI-powered platform and managed service that automates the end-to-end execution of creator marketing campaigns. The system leverages proprietary technology to discover and vet creators based on brand alignment and sales potential, then manages all aspects of partnership, from outreach and contracting to content delivery and performance reporting. This approach enables brands to scale their influencer programs efficiently, optimize ROI, and free up internal marketing teams to focus on strategic initiatives and creative development. AMT's platform integrates with existing workflows, offering a seamless extension of a brand's marketing operations.

Target Audience

Primary customers are e-commerce brands and direct-to-consumer (DTC) companies seeking to scale their influencer marketing efforts and improve campaign performance without increasing headcount or relying on traditional agencies.

Features

AI-driven creator discovery engine that analyzes billions of social signals to identify high-converting influencers.
Automated vetting process to assess creator authenticity, audience demographics, and brand suitability.
Scalable outreach and negotiation module for managing communication and closing deals with a large volume of creators.
End-to-end campaign management, including content brief delivery, asset shipping, and performance tracking.
Real-time analytics dashboard providing insights into campaign ROI, creator performance, and sales attribution.
Support for global campaigns with outreach capabilities in over 100 languages.
Shopify integration for seamless product catalog synchronization and affiliate program management.
CRM functionality for managing creator relationships and campaign history.