Amplify is a SaaS platform that centralizes influencer marketing workflows, letting teams manage creator relationships, content approvals, payments, and performance metrics from a single dashboard.
Funding
Funding not disclosed
Founders
Product
Problem
Influencer marketing teams often rely on spreadsheets, email threads, and disparate tools to track outreach, content approvals, payments, and performance metrics, leading to missed follow‑ups, inefficient workflows, and difficulty scaling campaigns.
Solution
Amplify offers a purpose‑built SaaS platform that centralizes creator relationships, content review, and ROI analytics in a single dashboard. Marketers can create campaign pages that let influencers upload videos and captions directly from their phones, eliminating the need for separate file exchanges. The system provides real‑time partnership status, automated reminders, and one‑click access to content review portals, streamlining approvals and payment tracking. Approved assets are stored in a searchable Content Hub with usage‑right tags, enabling easy repurposing for organic posts, ads, or whitelisting. Integrated performance tracking pulls verified social metrics and Shopify sales data, delivering a unified view of reach, engagement, and revenue to inform reinvestment decisions.
Target Audience
Amplify is designed for in‑house influencer marketing teams at brands and agencies that manage dozens to hundreds of creator relationships and need a unified tool for workflow automation, content management, and performance measurement.
Features
- Campaign pages with instant link sharing for influencer uploads, no account required
- Collaborative content review workflow with in‑app feedback and one‑click approval
- Content Hub that indexes assets, tracks licensing terms, and supports rights‑based reuse
- Partnership board showing real‑time stages, deliverables, budget status, and overdue tasks
- Automated outreach logging and follow‑up reminders to prevent missed communications
- Dashboard that combines social stats, discount‑code sales, and UTM tracking for full ROI visibility
- Integration with Shopify to import direct sales data linked to creator discount codes
- Free plan with core features and scalable paid tiers for team collaboration and increased storage