AlikeAudience
AlikeAudience provides a mobile audience intelligence platform that utilizes extensive mobile data to create precise audience segments for digital marketing campaigns. This technology enables marketers and agencies to effectively target high-value prospects while improving campaign performance and reducing wasted ad spend.
- Advertising Technology
- Data & Analytics
- Software Only
Funding
Raised to date
$300KRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Digital marketers and agencies struggle to effectively target high-value prospects at scale due to limitations in audience insights and the increasing disappearance of traditional digital tracking methods. This results in wasted ad spend, off-target advertising, and poor customer retention.
Solution
AlikeAudience provides audience segments powered by mobile data to enable precise targeting for digital marketing campaigns. Their solutions help marketers and agencies drive reach and engagement with high-value prospects, while also allowing brands to monetize their own data into powerful audience segments. For platforms and tech partners, AlikeAudience offers an ID solution designed to promote relevant advertising in a privacy-safe manner.
Target Audience
The primary customers are digital marketers, advertising agencies, and platform/technology partners seeking to improve audience targeting, enhance campaign performance, and reduce wasted ad spend.
Features
- Audience segments built using data from over 1 billion unique active devices.
- Up to 90% accuracy for age and gender targeting, validated by Nielsen Digital Ad Ratings (DAR).
- Solutions for audience targeting, data onboarding, and a future-proof ID solution.
- Privacy-first approach with compliance to GDPR and CCPA regulations.
- Data partnerships with trusted sources and consumer-consented data.
- Customer segments available across 10 countries.