AKELO Group offers a marketplace connecting businesses with embedded financial services like lending, payments, and insurance. Their platform allows corporates, retailers, and SMEs to easily integrate and access a variety of financial solutions.
Funding
Funding not disclosed
Founders
Product
Problem
Businesses in emerging markets often struggle to efficiently integrate and manage diverse financial services, including lending, payments, insurance, and customer engagement programs. This complexity hinders their ability to reach underserved consumers and maximize revenue streams.
Solution
AKELO Group offers a unified platform that simplifies access to a range of embedded financial services and customer engagement solutions. The platform connects businesses with a network of financial service providers, enabling them to integrate services like card acquiring, disbursements, and deposit-taking at the point of sale. AKELO also provides tools for main market distribution, loyalty programs, and card solutions, allowing businesses to create sustainable revenue streams and enhance customer engagement. By consolidating these services, AKELO streamlines operations, improves cost efficiencies, and facilitates market penetration for businesses targeting consumers across Africa and other emerging markets.
Target Audience
AKELO Group primarily serves corporates, independent retailers, and SME merchants in emerging markets, as well as banks, insurance providers, and FMCG companies seeking to connect with underserved consumers.
Features
- Marketplace for embedded financial services, including lending, payments, and insurance
- Card acquiring services, including aggregated card services and ISO distribution
- Deposit @ Till functionality, enabling cash deposits on behalf of local banks
- Disbursement services for ad hoc and bulk payments to card-linked accounts
- Main market distribution services, including shopper marketing, market insights, and direct sales
- bonsella® rewards platform, offering a shopper rewards program across a network of retail stores
- Loyalty and rewards solutions, including pay-on-time incentives and behavior-based rewards
- Card solutions, including retail gift cards, loyalty cards, and banking EMV products
- Mobile payment solutions, including mobile wallet framework
- Transaction processing services for private label and interoperable programs
- Data analytics and campaign execution at the moment of payment