Aggero
About Aggero
Aggero is an analytics platform that transforms social media video content into actionable insights by analyzing audience preferences and competitor strategies. It enhances content effectiveness through data-driven guidelines and creator selection, addressing the need for improved engagement in the esports, gaming, and live-streaming sectors.
<problem> Brands struggle to understand which aspects of their video content resonate most with audiences, leading to inefficient content strategies and wasted marketing spend. Analyzing audience reactions and competitor tactics across multiple social media platforms is a time-consuming and complex process. This makes it difficult to create data-driven content guidelines and select high-performing creators. </problem> <solution> Aggero provides an AI-powered video social listening platform that analyzes audience preferences and competitor strategies to deliver actionable insights for improving video content performance. The platform analyzes millions of hours of video content to identify trending topics, engagement drivers, and effective video script techniques. Aggero helps brands optimize their content by providing data-driven guidelines and identifying creators with a history of high engagement in relevant topics. This enables brands to make informed decisions about their video content strategy, improve audience engagement, and maximize the impact of their influencer marketing campaigns. </solution> <features> - AI-powered analysis of video content across TikTok, YouTube, and Twitch - Identification of trending topics and engagement drivers based on audience reactions - Benchmarking of content performance against competitors and industry standards using three years of historical data - Data-driven content guidelines for improving video scripts and overall content effectiveness - Creator selection based on past performance and brand safety vetting - Customizable reports with key performance indicators (KPIs) for tracking campaign success </features> <target_audience> Aggero primarily serves brands and agencies in the esports, gaming, and live-streaming sectors that are looking to improve the performance of their video content and influencer marketing campaigns. </target_audience>
What does Aggero do?
Aggero is an analytics platform that transforms social media video content into actionable insights by analyzing audience preferences and competitor strategies. It enhances content effectiveness through data-driven guidelines and creator selection, addressing the need for improved engagement in the esports, gaming, and live-streaming sectors.
Where is Aggero located?
Aggero is based in London, United Kingdom.
When was Aggero founded?
Aggero was founded in 2018.
How much funding has Aggero raised?
Aggero has raised 3400000.
- Location
- London, United Kingdom
- Founded
- 2018
- Funding
- 3400000
- Employees
- 30 employees
- Major Investors
- LAUNCHub Ventures