AdTonos provides a digital audio advertising platform that enables brands to deliver targeted audio ads across various channels, including radio, podcasts, and music streaming services. Their technology facilitates real-time ad replacement and interactive audio ads, allowing advertisers to measure campaign effectiveness and optimize listener engagement.
Funding
$2.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Brands often struggle to effectively target audiences and measure campaign performance across diverse digital audio channels. Fragmentation in the audio advertising landscape makes it difficult for advertisers to manage and optimize their ad spend efficiently.
Solution
AdTonos offers a digital audio advertising platform that enables brands to deliver targeted audio ads across various channels, including radio, podcasts, and music streaming services. The platform provides tools for real-time ad replacement, interactive audio ads, and campaign performance measurement. AdTonos' technology allows advertisers to buy audio ads from various publishers in one place, measure campaign results in real-time, and access statistics 24/7. The platform also offers solutions for publishers to monetize audio streams, such as live radio, podcasts, and music streaming, with seamless integration tools for streaming providers.
Target Audience
AdTonos serves advertisers looking to target audiences through digital audio channels and audio publishers seeking to monetize their content.
Features
- Real-time ad replacement for mid-rolls and pre-rolls insertion
- Ad server integrated with DSPs for private and open market deals, as well as direct sales
- Interactive audio ad solutions for smart speakers and voice assistants
- Platform to buy audio ads from various publishers in one place
- Real-time campaign performance measurement and statistics available 24/7
- Seamless integration tools for streaming providers to integrate radio stations
- SaaS solution for publishers with on-premise or cloud deployment options
- Drumbeat technology implementation for building a value network of publishers, streaming service providers, and advertisers
- YoursTruly™ solution for interactive audio ads
- Audiopixel™ for tracking and attribution