About Ad-Shield

Ad-Shield provides a technology that recovers ad revenue from users with ad blockers by utilizing a single line script to display non-intrusive ads compliant with Better Ads Standards. This solution addresses the revenue loss of 10-40% experienced by publishers due to ad blocking, achieving a recovery rate of over 90% across all ad blockers.

```xml <problem> Publishers lose a significant portion of potential ad revenue (10-40%) due to the increasing use of ad blockers by internet users. Traditional ad-blocking recovery methods often fail to address the growing sophistication of ad blockers, especially those blocking analytics and measurement software, leading to unmeasured and unmonetized "dark traffic". This revenue loss occurs despite the fact that a large percentage of adblock users are receptive to non-intrusive advertising. </problem> <solution> Ad-Shield provides an adblock recovery solution that enables publishers to recover over 90% of lost ad revenue, even from users employing aggressive ad blockers. By implementing a single-line script, publishers can display non-intrusive ads compliant with Better Ads Standards to users who would otherwise be unreachable. Ad-Shield's technology is designed to counter a wide range of adblock attempts, including those that block analytics, ensuring comprehensive measurement and monetization of previously lost "dark traffic". The solution integrates with Google Analytics, providing a unified dashboard for tracking key metrics and optimizing ad recovery strategies. </solution> <features> - Single-line script integration for quick and seamless deployment - Recovery of ad impressions from users employing any ad blocker - Focus on non-intrusive ads compliant with Better Ads Standards - Real-time analytics dashboard with key metrics such as adblock pageviews, adblock ratio, and publisher revenue - Integration with Google Analytics for unified data visualization - Protection of existing ad revenue by exclusively showing recovered ads to adblock users - High adblock recovery rate, consistently exceeding 90% - Fast ad loading speed (200ms) to minimize impact on user experience </features> <target_audience> Ad-Shield primarily targets publishers who are experiencing revenue loss due to ad blocking and are seeking a comprehensive solution to recover lost ad impressions and revenue. </target_audience> ```

What does Ad-Shield do?

Where is Ad-Shield located?

Ad-Shield is based in East New York, United States.

When was Ad-Shield founded?

Ad-Shield was founded in 2019.

How much funding has Ad-Shield raised?

Ad-Shield has raised 2860000.

Location

East New York, United States

Founded

2019

Funding

2860000

Employees

16 employees

Major Investors

TIPS Program

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Ad-Shield

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Executive Summary

ad-shield.io 300+

Crunchbase

Founded 2019 – East New York, United States

Funding

Estimated Funding

$2M+

Major Investors

TIPS Program

Team (15+)

No team information available.

Company Description

Problem

Publishers lose a significant portion of potential ad revenue (10-40%) due to the increasing use of ad blockers by internet users. Traditional ad-blocking recovery methods often fail to address the growing sophistication of ad blockers, especially those blocking analytics and measurement software, leading to unmeasured and unmonetized "dark traffic". This revenue loss occurs despite the fact that a large percentage of adblock users are receptive to non-intrusive advertising.

Solution

Ad-Shield provides an adblock recovery solution that enables publishers to recover over 90% of lost ad revenue, even from users employing aggressive ad blockers. By implementing a single-line script, publishers can display non-intrusive ads compliant with Better Ads Standards to users who would otherwise be unreachable. Ad-Shield's technology is designed to counter a wide range of adblock attempts, including those that block analytics, ensuring comprehensive measurement and monetization of previously lost "dark traffic". The solution integrates with Google Analytics, providing a unified dashboard for tracking key metrics and optimizing ad recovery strategies.

Features

Single-line script integration for quick and seamless deployment

Recovery of ad impressions from users employing any ad blocker

Focus on non-intrusive ads compliant with Better Ads Standards

Real-time analytics dashboard with key metrics such as adblock pageviews, adblock ratio, and publisher revenue

Integration with Google Analytics for unified data visualization

Protection of existing ad revenue by exclusively showing recovered ads to adblock users

High adblock recovery rate, consistently exceeding 90%

Fast ad loading speed (200ms) to minimize impact on user experience

Target Audience

Ad-Shield primarily targets publishers who are experiencing revenue loss due to ad blocking and are seeking a comprehensive solution to recover lost ad impressions and revenue.