
Ace Advisory is a data-driven consultancy specializing in strategic and business planning for sports and leisure organizations, with particular expertise in infrastructure-heavy sectors like football, golf, winter sports, motor sports, and esports. The firm offers services ranging from venue feasibility studies and project management to operational reviews and socio-economic impact assessments. It also develops proprietary data platforms, such as Football Benchmark, which delivers in-depth interactive analysis on the business of football.
Funding
Funding not disclosed
Founders
Product
Problem
Sports and leisure organizations, particularly those involving significant infrastructure investments like stadiums, golf resorts, and ski facilities, often lack access to specialized strategic, financial, and operational expertise. This gap can lead to poorly planned capital projects, inefficient operations, and missed opportunities for growth and long-term sustainability.
Solution
Ace Advisory provides a comprehensive suite of data-driven consultancy services tailored to the sports and leisure sector. The firm assists clients with strategy and business planning, market research, venue feasibility and conceptualization, project management, operational reviews, and valuation support. By leveraging extensive industry databases and analytical tools, Ace Advisory helps organizations make informed decisions on capital investments, optimize performance, and maximize the economic and social impact of their projects and events.
Target Audience
Primary clients include sports clubs, leagues, federations, government stakeholders, real estate developers, and institutional investors involved in sports, leisure, and lifestyle real estate projects.
Features
- Strategy & Business Planning: Assistance with corporate governance, strategic development plans, and business plans for sports leagues, clubs, and participation initiatives.
- Market Research & Benchmarking: Comprehensive market studies and financial landscape analyses based on proprietary industry databases.
- Venue Feasibility & Conceptualization: Evaluation of risk and return for capital projects, including stadiums, golf resorts, ski facilities, and mixed-use real estate developments.
- Operational Review & Cost Optimization: Assessment of financial and operational performance to identify efficiency improvements and cost-saving measures.
- Valuation & Transaction Support: Business valuations and due diligence for acquisitions, financing, and disposals of sports clubs and leisure assets.
- Data & Analytics Platform Development: Creation and management of custom data platforms, such as the Football Benchmark and the African Football Data Centre, to enable data-driven decision-making.