This platform helps online communities increase member engagement and generate revenue while maintaining data privacy and control. It provides tools for community leaders to manage their data and monetize their community's value.
Funding
Funding not disclosed
Founders
Product
Problem
Online communities often struggle to maintain member engagement and generate revenue due to a lack of tools that provide data privacy and control. Community leaders need solutions to effectively manage their data and monetize the value of their community without compromising user privacy.
Solution
Abilitya offers a technology platform that enables online communities to enhance member engagement and generate revenue while maintaining control over their data and privacy. The platform provides tools for creating personalized apps and web-apps with features like dynamic digital experiences, a simplified content management system (CMS), and first-party data collection capabilities. Abilitya also offers a campaign system that connects the physical and digital worlds, allowing communities to create new touchpoints through products, merchandising, marketing materials, and events. Additionally, the platform includes a digital advertising platform that allows community leaders to select sponsors and offer innovative digital interaction formats to community members, enabling them to monetize their community's value.
Target Audience
Abilitya targets professional and business associations, companies and brands, event organizers, sports clubs and leagues, and tourism service providers seeking to enhance community engagement and monetization while maintaining data privacy and control.
Features
- Personalized apps and web-apps with social media-like dynamic digital experiences (video stories, chats, gamification)
- Simplified CMS for easy content management
- Campaign system connecting physical and digital worlds through media contactless technology, QR codes, and NFC chips
- Time and geo-location targeting system for campaigns
- Social media retargeting capabilities
- Digital advertising platform to manage sponsors selected by the community
- Community dashboard to manage digital advertising formats and packages
- Sponsor dashboard to access community packages
- Digital payment processing for sponsorships
- Campaign analytics for sponsors and communities
- First-party data collection tools
- Integration with Single Sign-On (SSO) for centralized data collection