Brand Strategy + Growth Expert / Beauty, Wellness & CPG Marketer / DTC Startup Founder + Advisor
Abbot's
This startup produces plant-based meat alternatives using whole food ingredients, including vegetables, herbs, and spices, to create products like vegan burgers and deli slices. By offering affordable options, the company addresses the demand for sustainable and health-conscious protein sources in the market.
- Agriculture Technology
- Consumer Goods
Updated 6 months ago
Funding
Raised to date
$19.1MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Product
Problem
Consumers are increasingly seeking protein sources that are sustainable, plant-based, and made from whole food ingredients, but many current meat alternatives rely on processed components and lack the nutritional profile and taste of traditional meat products. This creates a need for options that satisfy both health and culinary preferences.
Solution
Abbot's provides a range of plant-rich protein products crafted from vegetables, herbs, and spices, offering a clean-label alternative to conventional meat. Their product line includes burgers, ground "beef", chopped "chick'n", and "chorizo", all designed to deliver high protein content without GMOs, soy, gluten, or artificial flavors. By focusing on whole food ingredients and allergen-free formulations, Abbot's aims to make plant-based eating more accessible and enjoyable for a wider audience. These products can be easily integrated into everyday meals, providing a versatile and nutritious protein source.
Target Audience
The primary target audience includes health-conscious consumers, vegans, vegetarians, and individuals with dietary restrictions or allergies seeking plant-based protein alternatives made from whole food ingredients.
Features
- Crafted from whole vegetables, herbs, and spices, avoiding highly processed ingredients.
- High protein content, with up to 22g of protein per serving.
- Free from common allergens, including soy, gluten, and the top 9 allergens.
- Non-GMO ingredients.
- No inflammatory oils or artificial flavors.
- Product line includes burgers, ground "beef", chopped "chick'n", and "chorizo".
- Versatile for use in various dishes, such as scrambles, tacos, pizzas, and pasta.