4th.vision provides an easy-to-use 3D product configurator platform that lets e-commerce businesses offer customers real-time, photorealistic product customization. The platform includes augmented reality visualization, allowing shoppers to place configured products in their own space via smartphone or tablet, and integrates with ERP/CRM systems to automate specifications. It also offers industry-specific configurators for kitchens, bathrooms, flooring, doors, wardrobes, and pergolas.
- Artificial Intelligence
- Data & Analytics
- Augmented & Virtual Reality
- Commerce & Shopping
- Retail Technology
- Software Only
Funding
Funding not disclosed
Founders
Product
Problem
E-commerce businesses struggle to offer engaging product customization experiences, often relying on static images that fail to convey the full range of options or help customers visualize final products. This leads to lower conversion rates, higher product returns, and a generic shopping experience that fails to differentiate brands in a crowded online marketplace.
Solution
4th.vision provides a 3D product configurator platform that enables customers to customize products in real time, changing colors, materials, textures, and more while viewing photorealistic 3D models from every angle. The platform includes augmented reality capabilities, allowing shoppers to virtually place their configured products in their own physical space using smartphones or tablets. It integrates seamlessly with existing sales and operations workflows, including ERP/CRM systems, to automate customer specifications and reduce manual work. The platform also offers industry-specific configurators for bathrooms, kitchens, flooring, pergolas, doors, and wardrobes, each with integrated quoting systems and AI chatbot support.
Target Audience
Primary customers are e-commerce businesses and manufacturers selling customizable products such as furniture, kitchens, bathrooms, flooring, and building materials, as well as retailers seeking to differentiate their online shopping experience with immersive 3D visualization.
Features
- Real-time photorealistic 3D visualization that updates instantly as customers change product attributes
- Augmented reality integration for viewing configured products in the customer's actual environment via mobile devices
- Automated specification transfer to ERP/CRM systems, reducing manual data entry and errors
- Integrated quoting systems that calculate pricing in real time as designs evolve, with email offer capabilities
- AI chatbot integration to answer common customer questions and free up staff resources
- Industry-specific configurators for bathrooms, kitchens, flooring, pergolas, doors, and wardrobes with 2D floorplanning integration
- Analytics and heatmap tracking to reveal popular customization choices and customer engagement patterns