360Converge is a text marketing automation platform designed for automotive dealerships, utilizing intelligent workflows and behavioral contact scoring to enhance customer engagement. It addresses the challenge of irrelevant messaging by automating targeted communications, ensuring timely interactions that drive sales and improve customer satisfaction.
Funding
Funding not disclosed
Founders
Product
Problem
Automotive dealerships struggle to maintain consistent and relevant communication with customers, leading to missed sales opportunities and decreased customer satisfaction. Irrelevant messaging and lack of timely follow-up contribute to disengagement and lost revenue.
Solution
360Converge is a text message marketing automation platform designed to enhance customer engagement for automotive dealerships. The platform automates targeted communications using intelligent workflows and behavioral contact scoring, ensuring timely and relevant interactions. By automating the process of learning about each customer, 360Converge enables dealerships to deliver personalized messages that resonate, creating engaging interactions and fostering long-term relationships. The platform integrates with existing CRM and DMS providers to streamline communication and improve overall customer experience.
Target Audience
The primary target audience includes automotive dealerships looking to improve customer engagement, increase sales, and streamline communication processes.
Features
- Automated workflows for personalized text messaging at scale
- Behavioral contact scoring to identify and prioritize high-potential leads
- Smart targeting to deliver relevant messages based on customer data
- Integration with automotive CRMs and DMS providers
- SMS surveys and coupons with redemption tracking
- Scheduled drip message campaigns for consistent engagement
- Link and website click tracking to measure campaign effectiveness
- Real-time CSI monitoring and online review engagement system
- Landline texting and MMS/picture/video messaging capabilities
- Enterprise sub-accounts for managing multiple dealerships