Provides an API-driven platform that automates cross-selling by identifying and recommending complementary products, services, and insurances from a vendor network or existing inventory. This solution increases eCommerce basket value by up to 11% and margins by 40% by seamlessly integrating relevant offers at checkout without requiring additional inventory or fulfillment efforts.
Funding
$6.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many e-commerce businesses struggle to increase average order value and customer lifetime value by effectively cross-selling complementary products and services. Manually identifying and managing these cross-sell opportunities can be time-consuming and inefficient, leading to missed revenue potential.
Solution
35up provides an API-driven platform that automates cross-selling by identifying and recommending complementary products, services, and insurances. The platform integrates with existing e-commerce systems to seamlessly present relevant offers to customers during checkout or on product pages. By leveraging AI-powered product matching, 35up helps businesses increase basket value and margins without requiring additional inventory or fulfillment efforts. The platform also enables businesses to offer third-party products and services from a vendor network, expanding their product assortment and revenue streams.
Target Audience
The primary target audience includes e-commerce businesses in various industries, such as electronics, sports, pets, and travel, looking to increase basket value and customer engagement through automated cross-selling.
Features
- AI-powered product matching to identify relevant cross-sell opportunities
- Seamless integration with existing e-commerce platforms via API, Shopware App, and Shopify App (waiting list)
- Access to a vendor network with millions of products and services for cross-selling
- Customizable rules and controls to tailor product recommendations based on customer preferences
- Real-time updates to product recommendations based on evolving product offerings
- Support for various cross-selling options, including complementary products, accessories, digital goods, services, and insurances
- Comprehensive reporting and analytics to track cross-selling performance