21Shares provides cryptocurrency exchange-traded funds (ETFs) that allow institutional and retail investors to access digital assets like Bitcoin and Ethereum through traditional brokerage accounts. By offering a range of investment strategies and leveraging over five years of operational experience, the company simplifies the process of investing in the rapidly growing cryptocurrency market.
Funding
$25M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
MWFounders
Product
Problem
Investing directly in cryptocurrencies can be complex, requiring specialized knowledge, secure wallets, and active management, which presents a barrier to entry for many retail and institutional investors. Traditional brokerage accounts lack direct access to digital assets, limiting portfolio diversification and exposure to the growing cryptocurrency market.
Solution
21Shares provides a suite of cryptocurrency exchange-traded products (ETPs) and exchange-traded funds (ETFs) that enable investors to access digital assets through conventional brokerage accounts. These ETPs offer exposure to a range of cryptocurrencies, including Bitcoin, Ethereum, and other altcoins, as well as diversified crypto indices and staking收益率 strategies. By offering physically-backed ETPs, 21Shares simplifies the process of investing in crypto, providing a regulated and familiar investment vehicle. The company's products are designed to meet the needs of both retail and institutional investors seeking to diversify their portfolios with digital assets.
Target Audience
The primary target audience includes both retail and institutional investors who seek to gain exposure to the cryptocurrency market through traditional investment vehicles like ETFs and brokerage accounts.
Features
- Single-asset ETPs that track the performance of individual cryptocurrencies like Bitcoin, Ethereum, and Dogecoin
- Diversified index ETPs that provide exposure to a basket of cryptocurrencies, balanced periodically
- Smart index ETPs that offer volatility-managed exposure to cryptoassets by dynamically allocating to less volatile assets
- Staking ETPs that provide exposure to underlying assets and generate potential passive revenue through staking
- ETPs that focus on crypto projects with strong U.S. roots
- Inverse strategy ETPs that provide a -1x return to the performance of an underlying cryptoasset on a daily basis
- Fully collateralized ETPs, backed by 1:1 reserves