About Valuence

Valuence utilizes a content valuation algorithm to provide transparent pricing and performance predictions for brand collaborations with online creators. This technology eliminates uncertainty in campaign budgeting and enhances return on investment by ensuring fair compensation based on expected engagement metrics.

```xml <problem> Brands often struggle with uncertainty in pricing and predicting the performance of collaborations with online creators, leading to inefficient campaign budgeting and difficulty in assessing return on investment. Determining fair compensation for creators based on expected engagement metrics remains a challenge. </problem> <solution> Valuence offers a content valuation platform that provides transparent pricing and performance predictions for brand collaborations with online creators. The platform employs a proprietary algorithm that analyzes both qualitative and quantitative aspects of content, predicting pricing based on expected performance, impressions, and engagements. By offering simulations, brands can test different strategies and visualize their performance to make informed decisions before committing their budget. Valuence also facilitates creator discovery, enabling brands to find creators who align with their brand identity and expectations. The platform provides transparent analytics for both brands and creators, fostering trust and healthy relationships. </solution> <features> - Content pricing model based on predicted performance, impressions, and engagements - Creator search functionality to find creators matching brand identity - Campaign simulations to forecast the impact of different offers and strategies - Creator reports providing insights on past performance and audience engagement - Transparent analytics for both brands and creators - Support for Instagram, TikTok, and YouTube platforms </features> <target_audience> Valuence primarily targets brands and marketing agencies seeking to optimize their influencer marketing campaigns and ensure a high return on investment. </target_audience> <revenue_model> Valuence operates on a subscription-based model, offering a Base plan at $25/month for unlimited creator reports and campaign simulations, and an Enterprise plan with custom pricing for advanced features like admin controls, integrations, and dedicated support. </revenue_model> ```

What does Valuence do?

When was Valuence founded?

Valuence was founded in 2022.

Founded

2022

Employees

2 employees

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Valuence

Score: 11/100

AI-Generated Company Overview (experimental) – could contain errors

Executive Summary

valuence.io 50+

Founded 2022

Funding

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Company Description

Problem

Brands often struggle with uncertainty in pricing and predicting the performance of collaborations with online creators, leading to inefficient campaign budgeting and difficulty in assessing return on investment. Determining fair compensation for creators based on expected engagement metrics remains a challenge.

Solution

Valuence offers a content valuation platform that provides transparent pricing and performance predictions for brand collaborations with online creators. The platform employs a proprietary algorithm that analyzes both qualitative and quantitative aspects of content, predicting pricing based on expected performance, impressions, and engagements. By offering simulations, brands can test different strategies and visualize their performance to make informed decisions before committing their budget. Valuence also facilitates creator discovery, enabling brands to find creators who align with their brand identity and expectations. The platform provides transparent analytics for both brands and creators, fostering trust and healthy relationships.

Features

Content pricing model based on predicted performance, impressions, and engagements

Creator search functionality to find creators matching brand identity

Campaign simulations to forecast the impact of different offers and strategies

Creator reports providing insights on past performance and audience engagement

Transparent analytics for both brands and creators

Support for Instagram, TikTok, and YouTube platforms

Target Audience

Valuence primarily targets brands and marketing agencies seeking to optimize their influencer marketing campaigns and ensure a high return on investment.

Revenue Model

Valuence operates on a subscription-based model, offering a Base plan at $25/month for unlimited creator reports and campaign simulations, and an Enterprise plan with custom pricing for advanced features like admin controls, integrations, and dedicated support.