TrendUp

About TrendUp

TrendUp utilizes AI to automate influencer marketing by enabling brands to discover and connect with micro-influencers quickly and efficiently. The platform streamlines outreach and partnership management, reducing the time required to engage with thousands of creators from weeks to just a few clicks.

```xml <problem> Brands often struggle to efficiently identify and connect with relevant micro-influencers for marketing campaigns, leading to time-consuming manual searches and outreach efforts. Traditional methods lack the scalability needed to engage with a large number of creators, hindering campaign reach and potential ROI. </problem> <solution> TrendUp provides an AI-powered platform that automates influencer discovery and outreach, enabling brands to connect with micro-influencers at scale. The platform allows users to search for creators based on specific criteria such as niche, audience demographics, and engagement metrics. TrendUp streamlines the process of contacting and managing relationships with influencers, reducing the time and effort required for influencer marketing campaigns. The system also provides tools to analyze influencer performance and optimize campaign ROI. </solution> <features> - AI-powered influencer discovery based on niche, audience, and content analysis - Automated email and direct message outreach to thousands of creators - Centralized dashboard for managing influencer communications and partnerships - Integration with TikTok to view creator stats directly on their pages - Tools for analyzing influencer engagement rates, average views, and audience quality - AI-driven assistance for generating personalized and effective replies - PR package outreach automation to send products to a large number of influencers </features> <target_audience> The primary target audience includes marketing teams and brand managers looking to scale their influencer marketing efforts and efficiently connect with relevant micro-influencers. </target_audience> ```

What does TrendUp do?

TrendUp utilizes AI to automate influencer marketing by enabling brands to discover and connect with micro-influencers quickly and efficiently. The platform streamlines outreach and partnership management, reducing the time required to engage with thousands of creators from weeks to just a few clicks.

Where is TrendUp located?

TrendUp is based in Irvine, United States.

When was TrendUp founded?

TrendUp was founded in 2023.

How much funding has TrendUp raised?

TrendUp has raised 500000.

Location
Irvine, United States
Founded
2023
Funding
500000
Employees
2 employees
Major Investors
Y Combinator
Looking for specific startups?
Try our free semantic startup search

TrendUp

Score: 45/100
AI-Generated Company Overview (experimental) – could contain errors

Executive Summary

TrendUp utilizes AI to automate influencer marketing by enabling brands to discover and connect with micro-influencers quickly and efficiently. The platform streamlines outreach and partnership management, reducing the time required to engage with thousands of creators from weeks to just a few clicks.

trendup.ai100+
Founded 2023Irvine, United States

Funding

$

Estimated Funding

$500K+

Major Investors

Y Combinator

Team (<5)

Tim Jang

Building Curatle.com (YC S23 / Vercel AI Accelerator)

Company Description

Problem

Brands often struggle to efficiently identify and connect with relevant micro-influencers for marketing campaigns, leading to time-consuming manual searches and outreach efforts. Traditional methods lack the scalability needed to engage with a large number of creators, hindering campaign reach and potential ROI.

Solution

TrendUp provides an AI-powered platform that automates influencer discovery and outreach, enabling brands to connect with micro-influencers at scale. The platform allows users to search for creators based on specific criteria such as niche, audience demographics, and engagement metrics. TrendUp streamlines the process of contacting and managing relationships with influencers, reducing the time and effort required for influencer marketing campaigns. The system also provides tools to analyze influencer performance and optimize campaign ROI.

Features

AI-powered influencer discovery based on niche, audience, and content analysis

Automated email and direct message outreach to thousands of creators

Centralized dashboard for managing influencer communications and partnerships

Integration with TikTok to view creator stats directly on their pages

Tools for analyzing influencer engagement rates, average views, and audience quality

AI-driven assistance for generating personalized and effective replies

PR package outreach automation to send products to a large number of influencers

Target Audience

The primary target audience includes marketing teams and brand managers looking to scale their influencer marketing efforts and efficiently connect with relevant micro-influencers.