Think Bigger provides a science‑based, six‑step framework and an AI‑powered Choice Mapper tool that helps individuals and organizations break down problems, explore best‑practice solutions, and generate actionable ideas. Users apply the method to both large‑scale strategic challenges and everyday issues, with the platform monetized through subscription access to the tool and related training resources.
Funding
Funding not disclosed
Founders
Product
Problem
Many individuals and organizations struggle to generate innovative solutions to complex problems due to a lack of structured approaches for creative thinking. Traditional brainstorming methods often yield incremental improvements rather than truly novel ideas.
Solution
Think Bigger offers a science-backed, six-step method designed to guide users through the process of generating innovative ideas. The method helps users identify and break down problems into manageable sub-problems, analyze the motivations of decision-makers, research existing solutions, map potential solutions, and evaluate the viability of new ideas. By providing a structured framework, Think Bigger empowers individuals and organizations to enhance their creative thinking capabilities and develop revolutionary solutions to both large-scale challenges and everyday issues.
Target Audience
The primary audience includes individuals and organizations seeking to improve their creative thinking and innovation capabilities, including business professionals, researchers, and problem-solvers across various industries.
Features
- Six-step process: problem identification, problem breakdown, wants comparison, solution search, choice mapping, and third-eye evaluation.
- Science-based approach grounded in neuro- and cognitive sciences.
- Practical tools for sparking creative thinking.
- Method refined over a decade of research.