Provides a Shopify-integrated platform for creating and managing personalized customer loyalty, engagement, and retention programs. It enables merchants to implement features like spend-based tiers, custom referral bonuses, and predictive analytics, helping businesses increase repeat purchases and improve customer lifetime value. Built by former Shopify leaders, the platform leverages advanced APIs and Online Store 2.0 technologies to deliver seamless, data-driven experiences.
Funding
Funding not disclosed
Founders
Product
Problem
Shopify merchants often struggle to create personalized customer loyalty and retention programs that deeply integrate with their brand and the Shopify ecosystem. Existing solutions may lack the flexibility to customize every aspect of the customer experience, leading to generic programs that fail to resonate with individual customers and maximize lifetime value.
Solution
Lantern provides a Shopify-integrated platform that enables merchants to design, build, and launch personalized customer engagement and retention experiences. The platform offers tools to customize loyalty programs with spend-based tiers, custom referral bonuses, and earn triggers tailored to specific brand and marketing goals. Lantern integrates with Shopify's Online Store 2.0, Customer Accounts, and Checkout Extensions, allowing merchants to build branded logged-in experiences across their online store, checkout, and the Shop app. The platform also provides customer insights and analytics, including smart predictions and behavioral insights, to help merchants refine their marketing strategies and enhance customer engagement.
Target Audience
Lantern is designed for Shopify brands, ranging from basic to Plus merchants, who want to personalize their customer experience and build deeper loyalty.
Features
- Award points for every order to foster customer loyalty and repeat business.
- Introduce spend-based tiers that reward spending with exclusive benefits.
- Offer a member reward center for customers to view and redeem points.
- Enhance growth with tailored referral bonuses, turning satisfied customers into active promoters.
- Customize point-earning events and triggers to match brand and marketing goals.
- Gain deep insights into customer behavior to refine marketing strategies and enhance customer engagement.
- Manage loyalty programs with detailed eligibility and compliance rules.
- Integrate with Klaviyo for automated syncing of customer data and behavior-driven campaigns.
- Streamline operations with Shopify Flow integration to automate tasks and orchestrate workflows.
- Utilize meta objects to enrich store functionality with additional data fields and customization.
- Build on top of Shopify's customer accounts.
- Codeless automatic discounts based on member segments, tiers, events, and more.