Hashku connects brands with gamers through targeted advertising across social, mobile, PC, and console platforms, enabling brands to engage with over 200 million U.S. gamers and 3 billion worldwide. By utilizing custom content, in-game rewards, and detailed reporting, Hashku helps brands effectively reach and interact with hard-to-reach audiences, driving attention and commerce.
Funding
$170K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Brands struggle to effectively reach and engage the valuable but elusive gaming audience, who often use ad-blockers and are difficult to connect with through traditional marketing channels. Reaching gamers across diverse platforms like social, mobile, PC, and console requires specialized knowledge and culturally relevant content.
Solution
Hashku provides a comprehensive gaming marketing solution that enables brands to connect with gamers across various platforms, including social, mobile, PC, and console. They offer services ranging from targeted advertising within games to the development of custom gaming experiences. Hashku helps brands create engaging content, leverage in-game rewards, and seamlessly integrate into popular games to reach and connect with their target audience. Detailed reporting and insights are provided to optimize campaigns and measure their impact.
Target Audience
Hashku's primary customers are brands seeking to reach and engage the gaming audience, including Gen Z consumers, across social, mobile, PC, and console platforms.
Features
- Gaming media solutions including display, video, and custom integrations within brand-safe premium gaming environments.
- Custom content development that resonates with gamers through culturally relevant talent and relatable themes.
- In-game rewards and incentives, such as wearable items on Roblox, to encourage specific actions like uploading receipts or completing surveys.
- Seamless brand integrations into popular games to connect with existing audiences that align with brand goals.
- Custom game development to create immersive brand experiences with mini-games, giveaways, and other engagement drivers.
- Detailed campaign reporting and insights to understand campaign performance and optimize future strategies.