Cartd is a platform that enables food creators to convert social media recipes into shoppable grocery carts, facilitating direct sales through a unified storefront. This solution addresses the challenge of monetizing online influence by providing creators with tools to engage their audience and generate diverse revenue streams.
Funding
$149.7K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Food creators on social media struggle to directly monetize their recipes and content, lacking a seamless way to convert audience engagement into tangible sales. Existing methods often involve disjointed links and manual shopping lists, creating friction for consumers and limiting revenue potential for creators.
Solution
Cartd provides a platform that enables food creators to transform their social media recipes into shoppable grocery carts, offering a unified storefront for direct sales. The platform allows creators to engage their audience and generate diverse revenue streams by streamlining the path from inspiration to purchase. Cartd also provides brands with tools to partner with creators, measure return on ad spend (ROAS), and gain insights into which content drives product sales.
Target Audience
The primary target audience includes food creators on social media platforms seeking to monetize their content, as well as food and beverage brands looking to collaborate with creators and amplify their reach.
Features
- Converts social media recipes into shoppable grocery carts
- Provides a unified storefront for food creators to sell directly to their audience
- Offers tools for creators to manage and monetize their content
- Enables brands to partner with creators and track the impact of their campaigns
- Provides data and insights on content performance and product sales
- Facilitates evergreen partnerships between creators and brands